Powerhouse
Digital
Powerhouse Digital builds the commercial engine of a business: the website that sells, the marketing that fills the calendar, and the brand that commands the price.
We state. We don't hedge. No "maybe", no "we'd love to try".
Every pixel, word and second of motion has a job. Nothing decorative.
We show the engine, not just the paint. Data, systems, proof.
Short sentences. Clear outcomes. One obvious next step.
The P
switches on.
A capital P built from two parts: a stem and an open ring. The break in the ring comes from the universal power symbol, so the mark is literally the moment something switches on. It is geometric, built on a 64-unit grid, and works from a favicon to a building sign.
Specification
- Grid64 × 64 units
- Stroke9 units, square ends
- BowlRing, r = 12u
- Break90°, lower left
- Clear space12u all sides
- Minimum size16px / 6mm
Assets
Vector mark: assets/mark.svg
App icon / favicon: assets/favicon.svg
Dark by
default.
Ink is the stage. Voltage is the signal: it marks the one thing that matters on a screen, like the button, the number or the result. Used sparingly, it hits hard. Used everywhere, it stops meaning anything.
Ink
- Hex
- #0A0A0B
- RGB
- 10 10 11
- Role
- Background, primary type on light
Bone
- Hex
- #EDEBE6
- RGB
- 237 235 230
- Role
- Type on dark, light sections
Voltage
- Hex
- #D7FF3A
- RGB
- 215 255 58
- Role
- Signal, CTAs, data
Steel
- Hex
- #8A8F98
- RGB
- 138 143 152
- Role
- Secondary text
Wide.
Heavy.
Exact.
Two families, both free on Google Fonts. Archivo at its widest setting (125%) carries the voice: headlines that take up space. JetBrains Mono handles labels, data and UI detail, which gives the brand its technical edge.
0123456789 / → + ✦
Say less.
Mean it.
We sound like the most competent person in the room who doesn't need to prove it. Calm certainty, no hype words, and every claim tied to a business outcome.
Lead with the outcome
Bookings, revenue, time saved. Features come second.
Short beats clever
If a sentence needs a second read, cut it in half.
No permission-asking
Drop "just", "maybe", "hopefully" and "we'd love to".
Nothing
bounces.
Motion is how the brand shows power: heavy starts, decisive stops, no wobble. Things arrive with intent and settle hard. Durations sit between 0.6 and 1.4 seconds, and every motion respects reduced-motion settings.
cubic-bezier(.7, 0, .2, 1)
Page, panel and menu transitions. Slow build, hard commit.
cubic-bezier(.16, 1, .3, 1)
Text and content entering the screen. Fast arrival, long settle.
Elastic & bounce
Feels playful and unsure. Reserved only for tiny magnetic hovers.
Everywhere,
the same.
Consistency is what makes a small company look like a serious one. Every touchpoint uses the same mark, palette and type, with no exceptions.
hello@powerhousedigital.net
powerhousedigital.net